Trying to give a Seth Godin book a reasonable explanation is sort of like trying to describe a painting to someone who is blind. Poke the Box is unlike any book I have read. At under 100 pages, it may be one of the shortest hard cover books you may have on your shelf.
It’s not a book it’s a tool
And it does belong on your shelf. The version I have is about twice as thick as the one you might have. That’s because I fold down pages I think are important. There are probably as many folded pages as unfolded pages. The message is simple -do something. The rest will follow naturally.